No one wants to have the wool pulled over their eyes but it’s probably happening everyday you walk into a store. Become a little more discerning to the marketing hype out there however, and you will have back the power to make more informed and...
The term greenwashing comes from the expression brain washing. It refers to corporations that try to deceive customers by giving their brands or products a positive environmental image, when in fact there is no truth in the claim. The movement to organic products has grown substantially...
The choice for you and your family to go organic or natural can be your first step in actively pursuing a more conscious way of keeping your bodies and the environment clean. We have so many products in our home however, that it can feel...
What differentiates one cream or oil from the next? Price, packaging and the manufacturer may all play a part, but at the core of a product's efficacy are the ingredients used to make it. There is a world out there so infinite in its intelligence and...
"Why eat organic food?" is a pressing and complex question nowadays but unlike most other questions of this nature; it is a very easy one to answer. In fact the hardest part in answering this is finding somewhere to start. The answer is all consuming...
We started selling Fair Trade coffee just under a month ago, and since we have had so many requests for more information on Fair Trade principles, we thought we would give you a quick overview (using the coffee market as an example) of why the...
Oestrogen dominance with its wide range of symptoms, is a modern age condition that is effecting women, men, children and even the unborn foetus. Only since the advent of man-made chemicals about 50 years ago have we been exposed to many hundreds of thousands of...
We've given you a ton of information on cosmetic ingredients to avoid, and since starting to sell food, we have had a lot of requests to provide similar information on which preservatives and additives should be avoided in food. We'll do our best, but bottom...
We have the opportunity to choose better vitality and a healthier planet by changing a few simple purchasing habits. The more pertinent question is why wouldn’t you go organic? And by organic, I mean opting for natural cosmetic alternatives that are not polluted by harmful...
One of the most wonderful things about using natural ingredients and products is their versatility. Very often one ingredient will be a very effective remedy for many things. Take Lavender for instance, which is not only a highly respected anti-aging botanical, but it also helps...